DON'T QUIT! Sports Nutrition
Adam Beier, MBA, currently serves as Chief Financial Officer at DON'T QUIT! Sports Nutrition since April 2024. Previously held the position of VP of Finance at SCiFi Foods from June 2021 to April 2024, where significant achievements included closing a $7MM venture debt facility and leading the creation of a go-to-market plan. Adam has extensive experience in finance, having worked as Senior Director of Finance at OLIPOP PBC, where strategic financial initiatives contributed to revenue exceeding projections by 50%, and at Ripple Foods, where gap analysis and financial planning were key responsibilities. Additional roles at Gruppo Campari, Treasury Wine Estates, and Target provided Adam with a solid foundation in financial management, analysis, and operational planning. Educational qualifications include an MBA in Finance from the University of California, Berkeley, and dual Bachelor degrees in Business Administration and Biomedical Engineering from the University of Iowa.
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DON'T QUIT! Sports Nutrition
DON’T QUIT is one of the fastest growing sports nutrition brands featuring Clean / Healthy Sports Energy + Hydration Drinks, Protein Drinks, and coming soon: Adult Nutrition Shakes. DON’T QUIT is backed by Keurig Dr. Pepper, Madison Square Garden, L Catterton, Sweetwater Private Equity and LA Libations (the Beverage Incubator and Accelerator behind Body Armor, CORE Water, ZICO, etc.). DON’T QUIT shareholders and brand partners from the world of sports, include NFL Icon Damar Hamlin, NFL All-Pro Saquon Barkley, Super Bowl Champion Lavonte David, as well as Peloton Instructor Kendall Toole. DON’T QUIT was developed for health-conscious “label readers” to help them persevere through life’s inevitable peaks & valleys. While some brands tout “Better for You” DON’T QUIT stands alone as the brand who features no artificial flavors, colors or sweeteners (no sucralose) across its portfolio. DON’T QUIT products can be found at over 6,000 retail outlets including Walmart, Albertson’s, Safeway, CVS, Ralph’s, Save Mart, Tops Markets as well as on Amazon.com and Walmart.com. DON’T QUIT’s retail footprint is expanding rapidly throughout 2024. For more information, please visit: www.dontquit.com