Valerie Tickle

Valerie Tickle is a seasoned professional in audience development and conversion strategy with extensive experience in both B2B and consumer markets. Currently serving as Senior Conversion Manager at Dotdash Meredith since June 2019, Valerie focuses on onsite conversion strategies across entertainment, lifestyle, and home brands. Prior to this role, Valerie spent over two decades at NAPCO Media, advancing from Vice President of Audience Development to Vice President of Audience Development & Data Intelligence, where strategic initiatives supported audience acquisition for multiple B2B brands. Valerie holds an M.B.A. in Marketing Research from Baruch College and a BA in Spanish Linguistics with a Business Minor from the University at Albany, SUNY.