Spencer Lane

Spencer Lane is an accomplished brand manager with extensive experience in leading cross-functional projects and driving marketing strategies across various industries, currently serving at Dreyer's Grand Ice Cream since September 2021. Previously, Spencer held roles at Jackson Family Wines, where notable achievements included managing product development and consumer research, and boosting sales through innovative marketing initiatives. Earlier experience includes positions at SCHURTER Inc, where significant reductions in advertising costs were achieved, and as a social media strategist at Social Butterfly Effect, where client engagement saw remarkable increases. Spencer holds an MBA from Sonoma State University and a BA in Film and Digital Media from the University of California, Santa Cruz.