Karen Cordeiro

Karen Cordeiro has extensive work experience in marketing and communications. Karen is currently the Director of Marketing Communications at Driven Properties, a position they began in August 2023. Prior to that, Karen worked at The ENTERTAINER, where they held various roles including Global Head of Marketing - B2B | B2C, Engagement and B2B Marketing Director, and Marketing Director - Loyalty Marketing and B2B. Before joining The ENTERTAINER, Karen worked at PwC Middle East as the Digital Platform Marketing ME and Consulting - Digital Services at PwC. Karen also held the position of Marketing Communications Lead at Aimia and Marketing Specialist at Del Monte MENA. Karen started their career at Delta Partners as a Marketing Professional and later worked at SANIPEX GROUP as a Marketing Executive.

Karen Cordeiro obtained a Bachelor of Business Administration degree in Marketing and Management from the American University in Dubai from 2003 to 2007. In addition, they have received certifications including the Certified Loyalty Marketing Professional (CLMP) from The Loyalty Academy in November 2021, the Salesforce Certified Pardot Specialist from Salesforce in February 2019, and the Salesforce Marketing Cloud Email Specialist from Salesforce in December 2018.