Federica Saccia

Federica Saccia has a diverse work experience in the field of digital marketing and communications. Federica started their career in 2011 as an Events & Marketing Manager at ClearlySo, where they managed and coordinated marketing activities for corporate finance and impact investment. Federica then joined the European Venture Philanthropy Association (EVPA) as a Southern Europe Manager, where they worked from June 2014 to November 2015.

In 2016, Saccia joined Starwood Hotels & Resorts Worldwide, Inc. as a Communications Manager for luxury brands in Europe, Middle East, and Africa. Their responsibilities included strategic and integrated communications, PR, social media, and experiential marketing to increase brand awareness and drive business. Federica worked with brands like St. Regis, The Luxury Collection, W Hotels, and Le Méridien.

In 2017, Saccia became a Digital Marketing Specialist at IHECS Academy, where they worked until February 2018. Federica then moved on to Drooms, where they held various roles. Federica started in 2018 as a Digital Marketing Manager and eventually became a Senior Digital Marketing Manager. Currently, they serve as the Team Lead Paid Media, responsible for budget planning and allocation across channels, as well as the strategy and execution of online campaigns.

Throughout their career, Saccia has demonstrated expertise in digital marketing, communications, budget planning, and strategy execution in various industries, including hospitality, philanthropy, and education.

Federica Saccia completed their Bachelor of Arts degree in Business Administration from Università Bocconi from 2004 to 2008. Federica then pursued a Master of Arts degree in Tourism Management at the University of Westminster from 2009 to 2010. In 2006, they also attended a Summer Course at Boston University, although the specific field of study is not mentioned. Later, in 2017, Federica attended the IHECS Academy to specialize in Digital Marketing, with no specific degree mentioned.

In addition to their academic qualifications, Federica obtained various certifications. In April 2018, they received the "Advertising on LinkedIn" certification from LinkedIn. In December 2017, they obtained the "Google AdWords" certification from Google. Most recently, in January 2020, they completed the "Advanced Google Analytics" certification, also from Google.