Performance Marketing Manager

Marketing · Full-time · Helsinki, Finland · Remote possible

Job description

Are you interested in using your performance marketing skillset to redefine how industrial European wholesale works? Helping local businesses to bulk order industrial equipment from the top manufacturers? Growing an online marketplace that is used weekly by hundreds of industrial buyers and manufacturers? If so, then we want to learn more about you!

**Role background ** Droppe is an online wholesale marketplace that helps industrial buyers bulk order from Europe’s top equipment manufacturers. At Droppe, we are bringing leading industrial brands to one place, unlocking access to direct bulk orders, and ultimately, getting European wholesale more connected.

Since 2020, Droppe has served 500+ industrial buyers in 2 countries.

As a Performance Marketing Manager, you will have ownership of defining how our B2B performance marketing machine will run and how it will be built. Your impactful mission is to create the performance marketing function that fuels our marketplace's expansion in terms of buyer acquisition, lead generation, customer growth, product adoption, and user retention as well as building the metrics and analytics relating to these.

In this role, you'll get a lot of help and support on the way but are also expected to grow into being a highly-driven independent player with an exceptional ability to execute every single day.

What you'll be doing:

  • Define the vision for how our performance marketing strategy will become one of the key elements of our growth
  • Collaborate with teams across the company ranging from Product, Sales, Supply, Recruiting, and Growth to understand our customer's pain points and gains
  • Define and build a well-oiled performance marketing machine with the corresponding marketplace metrics
  • Inspire—execute campaigns and marketing efforts inspiring our buyers and manufacturers to reevaluate how industrial wholesale should work
  • Get your hands dirty—designing, executing, and testing campaigns
  • Distribute and promote—planning and testing distribution and promotion channels
  • Think global—create a marketing playbook that is syndicated and distributed across all of our target European markets

Desired skills & proof of success:

  • Marketing enthusiast; proven track record in performance marketing
  • Analytical & data-driven marketer capable of building performance marketing analytics & metrics
  • Confident & energetic; professional and impact-driven approach in doing
  • Result-driven & resilient; ability to excel in a rapidly changing environment
  • Excellent listener; understanding the requirements of industrial buyers and how Droppe can meet their needs
  • You can fluently communicate in Finnish (or Swedish) and English

What we offer:

  • Competitive salary and equity option
  • Steep learning curve and significant personal growth
  • Mission-driven and open environment for supporting personal growth
  • Caring meritocracy to support high performance
  • Flexible work hours and location (remote & office)

**Next Steps ** If you are eager for joining to a rapidly growing Droppe team, please send a brief introduction (we don’t believe in CVs) and a link to your Linkedin profile.

We enthusiastically look forward to hearing from you!

For more information or questions please contact us at join@droppe.fi