Alejandra Fernández Valencia is a skilled marketing professional with extensive experience in the Latin American region. Currently serving as the Marketing Leader at Dümmen Orange since January 2021, Alejandra is responsible for establishing and developing the marketing department, as well as conceptualizing and executing promotional campaigns. Previously held roles include Marketing Specialist at Dümmen Orange, Coordinador de Mercadeo at Corporación Universitaria UNITEC, and Coordinadora de Mercadeo at PROARCA COLOMBIA, where responsibilities included strategic marketing coordination, campaign design, and execution. Alejandra possesses a strong educational background with an Especialista en Gerencia de Mercadeo from Universidad Externado de Colombia and a degree in Diseño industrial from Pontificia Universidad Javeriana, along with additional certifications in business planning and photography.
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