Rafael Ángel Becerra Ruiz is a marketing professional with extensive experience in demand generation and paid marketing strategies. Currently serving as Demand Generation Manager at Dynamic Yield since February 2023, Rafael previously held the position of Global B2B Paid Marketing Manager at Too Good To Go from June 2021 to February 2023. Prior to that, Rafael was Global Paid Media and Social Media Manager at AB Tasty, a leader in customer experience optimization, from January 2017 to June 2021. Early career roles included Marketing and Communication Manager and Assistant at Universidad de Málaga, as well as a Text Corpus Development Intern. Rafael holds a Master's degree in Digital Marketing & E-Commerce from IM Digital Business School and a Bachelor's degree in English Language and Literature from Universidad de Málaga, with additional studies at the University of Southampton.
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