Jayson Crusenberry

Jayson Crusenberry has a diverse background in various industries, including communications, marketing, event management, and customer service. Jayson currently serves as the Director of Communications for the Eastern Band of Cherokee Indians, where they lead and manages the governmental communications, media, and broadcasting units. Prior to this role, they were the Interim Director of Destination Marketing for the tribe, where they developed and implemented a strategic work plan and comprehensive marketing strategy to increase visitation and travel expenditures.

In addition to their work with the Cherokee Indians, Jayson has held various positions at Harrah's Cherokee Casino Resort, including Regional Manager of Events and Promotions, Total Service Administrator, and Senior Executive Casino Host. These roles involved overseeing events and promotions, managing customer service response on social media platforms, and building loyalty among VIP customers.

Jayson also has experience in the airline industry, working as the Lead La Première, Client Experience at Air France-KLM, where they oversaw VIP passenger travel and organized special events. Jayson has also worked in the hospitality industry as an Assistant Manager of Experience and Promotions at Calvert Rejuvenations Day Spa, where they managed a team, planned and executed events, and created marketing content.

Earlier in their career, Jayson worked as a Corporate Trainer for Bank of America Call Center Operations at Advanced Call Center Technologies, providing training to new hires and continuing education for current employees. Jayson also gained experience in media as a Student Anchor for BUC-TV at East Tennessee State University.

Jayson began their career as a Sales Representative at TEMI, where they serviced existing accounts, obtained orders, and established new accounts.

Overall, Jayson Crusenberry's work experience reflects a strong background in communication, marketing, event management, customer service, and sales.

Jayson Crusenberry began their education journey in 1997 at Cherokee High School, where they earned their High School Diploma specializing in General Studies in 2001. After completing their high school education, they pursued higher studies at East Tennessee State University from 2009 to 2012. During their time at East Tennessee State University, they obtained a Bachelor of Science (B.S.) degree, majoring in Mass Communications and Sociology. Jayson Crusenberry then took a break from academia before returning to continue their education. From 2020 to 2022, they attended the University of North Carolina Wilmington, where they pursued an Executive MBA with a focus on Marketing.