Jens Larson

Jens Larson serves as the Associate Vice President for Enrollment Management at Eastern Washington University, where notable achievements include leading enrollment growth for four consecutive years, implementing successful CRM strategies, and overseeing digital marketing initiatives. Larson's previous roles include Marketing Editor at Oxyfresh, where web content and e-newsletter strategies were optimized, and Marketing and Communications Associate at Magnuson Hotels, focusing on revenue-generating marketing strategies. With extensive educational credentials, including doctoral coursework in Communication and Media Studies and multiple master's degrees, Larson possesses a strong foundation in marketing, communications, and strategic enrollment management.