Matt Krueger

Matt Krueger has a diverse work experience spanning multiple industries. Matt currently holds the position of Vice President of Digital Commerce (Amazon & DTC) at EastPoint Sports since 2022. Previously, in 2023, they joined BWG Connect as an Advisory Board member.

Prior to that, Matt worked at KEEN from 2017 to 2022, where they held various roles of increasing responsibility. These roles include Vice President, Global Marketplaces & Pure Play, Director, Global Marketplaces, Senior Manager, US Marketplaces, Global Wholesale Marketing Manager, Utility, and Channel Marketing Manager, Utility.

Matt also has experience as an Event Consultant at PRIME Professional Events from 2019 to 2021, and as a Consultant at Ballislife, LLC from 2017 to 2019. Before that, they were the Digital Marketing Manager - Basketball & Jordan Brand and Merchandiser at Eastbay, Inc. from 2013 to 2016. Matt also has experience as a Regional Marketing Specialist and Marketing/Communications Assistant at Frontier Communications.

Additionally, they gained early experience as an intern in various roles, including Marketing, Events & Finance Intern at the National Soccer Coaches Association of America and Marketing & Sponsorship Intern at Eastbay, Inc.

Throughout their career, Matt has demonstrated strong leadership and expertise in digital commerce, marketplaces, marketing strategy, and event consulting.

Matt Krueger completed their education at various institutions. In 2018, they obtained a Master of Business Administration (M.B.A.) with a focus on Leadership and Management from Concordia University-Portland. Prior to that, they earned a Bachelor of Science (B.S.) degree in Sport Management & Business Administration from the University of Wisconsin-La Crosse. Matt Krueger's education journey began at D.C. Everest Senior High School, where they obtained a High School Diploma with a specialization in Marketing. In addition to their formal education, they have acquired several certifications, including "Leading like a Futurist" from LinkedIn in December 2019, "Project Management Concepts, Language and Practical Application - Internal Certification" in July 2018, "Content Marketing" from HubSpot in March 2017, and "National D License" and "E CERTIFICATE" from Wisconsin Youth Soccer Association & United States Soccer in March 2010.