Krisia Michelle Cruz

Krisia Michelle Cruz has a diverse work experience in product management and project management roles within the banking, fintech, technology, and gaming industries.

Currently, they are the Chief Product Officer - AVP at East West Banking Corporation, where they played a key role in launching the Komo digital banking service and now oversees the product related to Komo. Krisia Michelle is responsible for the product roadmap, user base growth, and Average Daily Balance (ADB) of accountholders. Krisia handles the end-to-end product design and delivery process, including conceptualization, UI/UX design, requirements gathering, sprint execution, tech development, release, maintenance, and coordination of product marketing.

Prior to their current position, Krisia was the Chief Product Officer - Senior Manager at East West Banking Corporation, where they also contributed to the launch of Komo and managed the frontend and backend products related to Komo. Krisia Michelle was responsible for the product roadmap, user base growth, and ADB of accountholders, and handled the end-to-end product design and delivery process.

Before joining East West Banking Corporation, Krisia worked at Mynt (Globe Fintech Innovations, Inc.) as the Head of P2P (Send Money), where they were responsible for the overall user growth of products under the Peer to Peer (P2P) vertical. Krisia Michelle developed and planned the product roadmap for P2P and other Money Transfer products, oversaw product design, execution, integration, release, maintenance, and marketing. Prior to this role, they served as a Senior Product Manager under the P2P Team at Mynt, focusing on new and existing Social Payments products for GCash. Krisia Michelle was involved in all aspects of the product lifecycle, from conceptualization to marketing.

Additionally, Krisia has experience as a Product Owner at Spiralworks Technologies, Inc., where they managed the company's product portfolio for slot machines. Krisia Michelle facilitated the development and delivery of new slot machine games, introduced improvements to existing products, handled product requirements, scheduling, execution, testing, and roadmap.

Earlier in their career, Krisia worked as a Project Manager at Play'n GO, overseeing the successful initiation, planning, execution, and closure of projects for the Manila studio. Krisia Michelle also worked as a Senior Process Executive for Google at Cognizant, where they provided technical support and training for Google's Ad Platforms.

Krisia began their career as an Engineer at Samsung Electronics and gained internship experience at Union Bank of the Philippines as a Student Mentoring Program Intern.

Overall, Krisia Michelle Cruz has a strong background in product management, project management, and technical support, with a focus on digital banking, fintech, and gaming industries. Krisia Michelle has demonstrated expertise in product strategy, design, execution, and marketing, as well as team management and agile methodologies.

Krisia Michelle Cruz obtained a Bachelor of Science degree in Information Technology Project Management from the University of Asia and the Pacific between 2009 and 2014. Prior to that, they attended Pasig City Science High School from 2005 to 2009, focusing on sciences. In addition to their formal education, they have obtained various certifications, including Agile Product Owner Role: Foundations, Communicating with Diplomacy and Tact, Confident Communication for Introverts, and Developing Assertive Leadership, among others, from LinkedIn. These certifications were obtained in 2023, although the exact months are not specified.