LB

Lorenzo Pietro Baldari

Head Of Market Strategy at EasyPark

Lorenzo Pietro Baldari has a diverse work experience in various industries and roles. Lorenzo Pietro started their career as a Marketing Intern at Donkey Republic in October 2016 and later became an Affiliate Relationships & Business Development member, focusing on coordinating promotional relations with tourism-related businesses in Europe. Lorenzo Pietro then worked as a Marketing Coordinator at E-therapy.io from January to June 2018.

In August 2018, Baldari joined EasyPark Group as a Project Manager - Distribution, where they were responsible for implementing the commercial strategy across EasyPark markets. Lorenzo Pietro later moved on to become a Strategy & Business Development Manager in September 2020 and further advanced to the role of Head of Business Development - Distribution in June 2022. In this position, they managed the Global Business Development and Market Insight team, oversaw business intelligence and analytics, and ensured operational excellence in implementing the commercial strategy.

In addition to their work at EasyPark Group, Baldari became a Board Member of the Alliance for Parking Data Standards in December 2021. Overall, they have gained extensive experience in business development, marketing, and strategy in the mobility and technology sectors throughout their career.

Lorenzo Pietro Baldari completed their education in a chronological manner. From 2013 to 2016, they attended Università Bocconi, where they obtained a Bachelor's degree in Bachelor in International Economics Management and Finance (BIEMF) with a major in Management. Following that, from 2016 to 2018, they enrolled in Copenhagen Business School, where they earned a Master of Science (M.S.) degree in Management of Innovation & Business Development, with a minor in Behavioral Neuroscience and Economy.

In addition to their formal education, Lorenzo obtained several certifications. In 2019, they completed the "Consulting 101" course offered by the Consulting & Leadership Academy. In 2022, they acquired the "Project Management Professional (PMP)®" credential from the Project Management Institute and completed the "UNLEASHING THE POWER OF THE PMBOK® GUIDE 6th EDITION" course at Macrosolutions. Lorenzo also holds the European Computer Driving License (ECDL), although the institution they obtained it from is not specified in the provided information.

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Timeline

  • Head Of Market Strategy

    June, 2022 - present

  • Strategy Business Development Manager

    September, 2020

  • Project Manager Distribution

    August, 2018