Peter Hanford

Peter Hanford is an accomplished professional with extensive experience in revenue and growth management across various organizations. Currently serving as the Group Director of Revenue and Growth and Group Director of Digital Growth at Ebiquity plc since January 2021, Peter has previously held the position of Chief Commercial Officer at Digital Decisions from May 2019 to January 2021. Peter's career also includes significant roles at Infectious Media, where responsibilities included overseeing strategic client relationships as Revenue Director, and leading enterprise sales as Head of Sales. Earlier in the career, Peter served as Commercial Director and Business Development Director at Lockerroom, as well as European Affiliate Manager at Sportingbet, emphasizing affiliate strategy and customer acquisition. Peter's foundational experience includes managing the start-up of Optibet Ltd as Managing Director. Peter holds a BA Hons in Economics & Marketing from the University of the West of England.