Ebiquity
Tom Loughnan is an experienced professional in the field of analytics and marketing effectiveness. Tom currently serves as the Director of Analytics at Ebiquity plc since April 2021. In this role, they manage client engagements and leads a team of Consultants and Data Scientists. Prior to their current position, Tom held the role of Principal Consultant at Ebiquity plc from February 2018 to April 2021. Tom was also a Senior Effectiveness Consultant at the company from August 2015 to July 2016. Before joining Ebiquity plc, Tom worked as a Consultant at Ninah Consulting from November 2012 to June 2015. In this role, they focused on econometric modelling of client sales data and analyzing key sales drivers.
Tom Loughnan completed their Bachelor of Arts (BA) in Economics at The University of Manchester from 2008 to 2011. Tom then pursued a Master of Philosophy (MPhil) in Economics at the University of Cambridge from 2011 to 2012.
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Ebiquity
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Ebiquity is the world’s leading expert consultancy focused exclusively on media and marketing. Advertisers need help in navigating the ever-more complex media and marketing ecosystem, and it is their clients’ needs that shape everything they do. Putting clients first is at the heart of their end-to-end approach – to service, to product development, to recruitment, and to strategic investments.