Rita Shum

Rita Shum is an experienced marketing professional currently serving as the Marketing Manager at EC Healthcare since August 2020, where responsibilities include brand ownership for multiple product lines and monitoring sales and digital campaigns across various markets. Prior experience includes roles as Assistant Marketing Manager at Bonjour Beauty Limited and Senior PR & Marketing Officer at 生活易. Rita has also held positions as Senior Account Executive at Leo Burnett Greater China Group, Art Director at JWT, Associate Art Director at McCann Worldgroup, and completed a creative internship prior to these roles. Rita earned a Bachelor of Art in Design, specializing in Advertising, from The Hong Kong Polytechnic University from 2009 to 2011.