Bernice Clark

Bernice Clark leads the External Affairs division, which comprises three departments: Government & Community Relations, Marketing, and Public Affairs. This division creates connection and engagement with the public, by building relationships with communities and stakeholders and communicating NYCEDC’s work to benefit New York City and New Yorkers. Bernice served as Chief Marketing Officer prior to her current role and spearheaded the launch of the digital-first targeted “Why NYC” business development campaign.

Prior to joining NYCEDC, Bernice was Senior Vice President, Marketing at Macy’s, the $24B omnichannel national retailer, where she held key senior marketing roles across digital media, ecommerce, marketing operations, brand, and product content that were critical to re-positioning and evolving Macy’s as a national brand and top-25 US advertiser. Prior to joining the Macy’s organization, Bernice worked at top-tier advertising agencies such as Leo Burnett, Young & Rubicam, and Saatchi & Saatchi.

A native of Brooklyn, NY, Bernice holds a BA from Barnard College/Columbia University with a double major in sociology and program in the arts/piano performance. She also holds an MBA in marketing from the Stern School of Business at New York University.