Tiffany McKay

Tiffany McKay has a diverse work experience in the field of marketing and social media. Tiffany is currently working as an Assistant Vice President of Social Media at the New York City Economic Development Corporation since January 2023. Prior to this, they worked at VisitBritain as a Marketing professional from August 2019 to February 2023, where they implemented and executed the North American social channel strategy and created content for social media channels like Facebook and Instagram. Tiffany also generated regular social media analytics reports and developed editorial content for North American campaign activity.

Before joining VisitBritain, Tiffany was a Digital Marketing Account Manager at Qnary from March 2018 to September 2019. In this role, they managed the digital presence of various brands, including Fortune 500 companies and startups, and developed digital marketing strategies on owned channels. Tiffany was responsible for campaign management, page optimization, and channel reporting.

Tiffany's previous experience includes working as a Marketing Coordinator at WebServes from January 2016 to June 2018, where they played a role in marketing coordination activities. Tiffany also worked as a Social Media Marketing Specialist at Girls Inc. from June 2017 to March 2018, where they created and published blog and social media content, drove audience growth and brand awareness, and launched the participant advocacy program on the website and social media.

Tiffany started their career as a Contributing Writer, working for both Harlem Focus from November 2014 to June 2016 and The Campus Magazine from September 2014 to June 2016.

Tiffany McKay's education history includes a Bachelor of Arts degree in Communications from The City College of New York, where they focused on Advertising and Public Relations, as well as Journalism. Tiffany also pursued a degree in Communications with a specialization in Advertising and Public Relations, along with a minor in Journalism, at The City University of New York.

In addition to their formal education, Tiffany has obtained several certifications through LinkedIn. These certifications cover various areas such as Advanced Google Tag Manager, Advanced Facebook Advertising, Advanced Product Marketing, Advertising Foundations, Advertising on Facebook, Advertising on Instagram, Advertising on LinkedIn, Advertising on Twitter, Advertising on YouTube, Become a Product Manager, Becoming a Product Manager: A Complete Guide, Cert Prep: PMI Agile Certified Practitioner (PMI-ACP), Lead Generation: Multichannel PPC Strategy, Marketing: Conversion Rate Optimization, Product Innovation for Product Managers, Product Management First Steps, Product Management: Building a Product Roadmap, Product Management: Building a Product Strategy, Product Management: Launching Your Product, and Social Media Advertising Specialist.