Becky McCafferty

As Vice President of Account Management for the Enrollment Management Services Division at EducationDynamics, Becky works directly with clients and the account management team to build and maintain strong partnerships. By closely collaborating with both teams, she works to understand the objectives, metrics, and barriers required to execute a plan that delivers on our clients’ end goals. This process requires a high level of transparency on both ends to ensure we tackle roadblocks, evaluate performance, optimize our plans, and maximize the return EducationDynamics delivers to our clients.

Becky has over 16 years of experience in sales and client services with ten of those years spent in various leadership positions. Prior to joining the EducationDynamics team in 2013, Becky worked for a private Healthcare Publishing company for over nine years focused on helping clients build effective marketing and advertising solutions and grow department revenues. Becky holds a Bachelor of Science Degree from West Chester University of Pennsylvania in Marketing and Master of Leadership Development from Pennsylvania State University.