Celeste Romero

Celeste Romero currently serves as the Head of Marketing for VTEX, focusing on bespoke B2B marketing strategies to enhance the company's presence in the Spanish market. With a robust background in marketing and brand management, Celeste has held significant roles, including Senior Marketing Manager for Iberia at Insider, where responsibilities encompassed digital strategies, demand generation, and customer advocacy, and co-founding CREATIVE HUB as CMO. Prior experience includes managing branding accounts for Swarovski across 34 EMEA/MENA countries and leading marketing strategies for ADRIANA HOYOS Group. Educational qualifications include a Commerce Management degree from EICOM Institute, a Master's degree in Fashion Business Management & Visual Merchandising from BAU, and a Multilingual Bachelor's degree in International Business Administration from Pontificia Universidad Católica del Ecuador.