Alisa Zwanger is a seasoned professional in consumer insights and marketing, currently serving as a Senior Consumer Insights Manager at eHealth, Inc. since February 2023. Previously, Zwanger held the position of Market Research & Insights at MultiCare Health System from May 2019 to February 2023 and worked as an Associate Strategy Director at Rational Interaction in 2017. Additional experience includes serving as a Senior Strategist at AHA! and as a Senior Strategist (Consultant) at C[IQ] Strategies. Zwanger also directed marketing and communications at Food Northwest and developed marketing strategies at Mambo Media, Inc. Early career roles include desk researcher at Amazon.com and internal communications at Con-way Enterprise Services. Academic credentials include a Master of Science in Marketing & Market Research from Northwestern University and a Bachelor of Arts from The Evergreen State College.
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