Eva Paredes

Eva Paredes holds extensive experience in the financial services sector, with a notable focus on strategy, sales operations, and business development. Currently serving as Senior Vice President and Head of Small and Medium Businesses for the UK and Ireland at Elavon Europe, Eva has previously held significant roles at prominent companies such as Visa, Mastercard, and American Express. At Visa, Eva served as Global Head of Strategy and Sales Operations for Merchant and Acquirers and held multiple leadership positions across Europe. Earlier, Eva was Vice President at Mastercard, focusing on business development in issuing and fintech for the UK and Ireland, and played key roles at American Express, including Vice President of Global Revenue Growth in Business Travel. Eva's career commenced with Strategy&, part of the PwC network, where the role involved project direction in strategy and management consulting.