Electrolux
Caroline Ugarte is an experienced professional in international marketing with a strong background in digital strategies and e-commerce. Currently serving as an instructor at ISC Paris, Caroline teaches Digital Customer Strategy and International Marketing Services. Caroline also plays a key role at Electrolux as the Head of D2C for Major and Small Appliances, contributing to the French Leadership Team and focusing on the implementation of direct-to-consumer channels. With previous roles at Bosch, including Digital Manager for Automotive Aftermarket in Europe, and digital marketing positions at Agency Ideactif and M6 Metropole Television, Caroline has a diverse skill set that spans various markets and industries. Academic credentials include a degree from HEC Paris in Digital Marketing Executive Education and a Master’s from Université Paul Cézanne in Law.
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