Liz Scherer

Liz Scherer is a marketing communications strategist with a focus on health and wellness and a lens toward culture and customer-centric solutions. A pioneer in digital health, Liz has held social media advisory board positions on the Council of Responsible Nutrition – Life Supplemented campaign and on Health Justice-CT, supporting efforts to boost wellness ratios and end racial and socioeconomic health disparities.

Widely recognized as a woman’s health advocate, Liz was part of the inaugural blogger team for Disruptive Women in Healthcare and authored the award-winning menopause/midlife blog Flashfree from 2006-2014. In addition to her extensive experience as a strategist, Liz has worked as a journalist, reporter, medical education writer, copywriter, blogger and editor, and maintains active memberships in the National Association of Science Writers, the Association of Health Care Journalists and Journalism and Women’s Symposium.