JD

Johan Danielsson

President at EMBA Machinery AB

Johan Danielsson has a strong and varied work experience in the electrical industry. Johan currently holds the position of President at EMBA Machinery AB, starting in 2023. Prior to this, Johan worked at Hitachi ABB Power Grids as the General Manager for Instrument Transformers in North Europe from 2019 to 2023. In this role, they were responsible for profit and loss management, as well as overseeing various functions such as marketing, sales, quality, operations, and product management.

Before joining Hitachi ABB Power Grids, Johan held the position of Vice President and General Manager at ABB Power Grids, specifically in the Instrument Transformers division, from 2018 to 2019. In this capacity, they had profit and loss responsibilities, managed a team of 150 employees, and oversaw various functions such as operations, marketing, sales, and R&D.

Prior to their roles at ABB Power Grids, Johan worked at ABB Motors & Generators as an Area Sales Manager for Central Europe from 2014 to 2018. Here, they focused on driving profitable growth and was successful in achieving the best results in hunting activities for new customers in 2016 among eight regions.

Johan's earlier career at ABB included positions at ABB LV Motors and ABB LV Systems. At ABB LV Motors, they served as the Global Sales Support & Order Handling Manager from 2011 to 2014. Here, they managed a team responsible for sales, order handling, and order engineering, and played a key role in the global footprint project that involved closing factories in Italy and Spain while increasing business volume in Sweden.

At ABB LV Systems, Johan held multiple roles from 2004 to 2011. Johan served as the Sales and Production Manager of control equipment and enclosures from 2009 to 2011, where they improved key performance indicators and achieved annual improvements in order intake, revenues, and EBIT contribution. Prior to this, Johan was the Manager of Sales and Project Management from 2007 to 2009, handling a team of eight employees and enhancing project management processes to ensure margin control. Johan also served as a Key Account Manager from 2005 to 2007 and as a Project Manager for the SOX project from 2004 to 2005.

Johan Danielsson earned a Master of Science in Business Administration (MBA) with a focus on Marketing from Mälardalen University during the period of 2000 to 2004. Beyond 2004, Johan's education history does not provide any further information regarding the schools attended or degrees achieved.

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  • President

    January, 2023 - present