Cecilia Alamos Undurraga

Cecilia Alamos Undurraga is an experienced professional with a strong background in digital marketing, UX design, and product management. Currently serving as the Head of UX at Empresas SB since May 2023, Cecilia has previously held pivotal roles including Subgerente de Canales Digitales at GRUPO LIMONADA, where responsibilities included overseeing the design and development of digital products aimed at enhancing customer experience and sales for multiple brands. Prior experience includes leading performance marketing and user experience initiatives at ABCDIN, contributing to significant improvements in e-commerce performance. Additional roles span various companies, including Ripley and Falabella.com, focusing on digital marketing strategies and multimedia production. Cecilia is currently enhancing skills in data analytics and growth marketing through ongoing education, having earned a degree in Publicista from Universidad Diego Portales.