Enact Insight
Eliana Lemberg is a skilled research manager specializing in audience testing and market analysis, currently serving at Enact Insight since May 2024. Prior to this role, Lemberg was the Entertainment Research Manager at Screen Engine/ASI LLC from September 2022 to May 2024, where over 400 audience test screenings were conducted to enhance film production for major studios and streamers through qualitative and quantitative methodologies. Lemberg's previous experience includes a position as a Clinical Research Specialist at Duke University Health System, focusing on behavioral research for children with ADHD and Autism, and a research assistant role in behavioral psychology at Dickinson College. Lemberg holds a Bachelor's degree in Psychology from Dickinson College, complemented by a minor in Women, Gender and Sexuality Studies, and an additional Bachelor's degree in Psychology from The University of Queensland.
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Enact Insight
Entertainment isn't a humdrum business but one that deals in dreams and aspirations, thoughts and feelings. At Enact Insight our mission is to help the art of entertainment flourish through data. Our team is comprised of industry veterans, scientists, and engineers who are both poets and quants. Having worked on hundreds of movie campaigns we understand how to combine expert intuition, tacit knowledge, data analytics, and creativity into entertainment marketing solutions. We're revolutionizing entertainment market research and analytics through innovations in advertising testing, campaign tracking, and release date optimization for our studio and agency clients.