Cedric Phocas

Cedric Phocas is a seasoned analytics professional with a diverse background in customer insights, marketing effectiveness, and engineering. Currently serving as Chapter Lead for Personalisation and Loyalty Analytics at Endeavour Group, Cedric previously held senior management roles in marketing analytics at HCF Australia and Qantas. At Commonwealth Bank, Cedric led the Distribution team focused on customer-centric analytics, while earlier positions involved significant contributions to coastal engineering projects and the founding of a hedge fund, where Cedric utilized advanced data techniques. Educational credentials include a Master’s Degree in Multidisciplinary Engineering from Centrale Nantes.