Alicia Frailey

Alicia Frailey is an accomplished marketing professional with extensive experience in brand management and global marketing. Currently serving as Brand Manager in Global Marketing at Energizer Holdings since June 2020, Alicia has previously held key marketing roles including Senior Brand Manager and Brand Manager at Build-A-Bear Workshop from August 2017 to June 2020. Earlier experience includes Brand Manager positions at Kahn Lucas and Marketing Manager roles at Jones New York and Calvin Klein. Alicia began the career as Marketing and Group Sales Associate at Please Touch Museum and Executive Team Leader at Target. Alicia holds a Bachelor of Science in Marketing from the University of Missouri-Columbia, earned in 2009.