Peter Loftus

Chief Marketing Officer at Energy BBDO

Peter Loftus currently serves as the Chief Marketing Officer at Energy BBDO since April 2021, where the agency has received recognition as the #3 Most Effective Agency in the World by WARC 2023 and #4 Agency in the US by Cannes 2023. Prior to this role, Peter held the position of SVP, Director of Business Development, leading new client relationships with notable brands. Peter has also worked at Barbarian as the Director of Business Development from November 2017 to April 2021, where new client relationships included L'Oreal and American Express, among others. Earlier experience includes roles at Grey Group, where Peter advanced from Assistant Account Executive to VP of Business Development, achieving significant wins with brands like Bose and Best Buy. Peter holds a Bachelor of Arts in English from Denison University and has further education from the Umbra Institute in Italy.

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