Sofía Isabel Chávez-Barroso has a diverse work experience in the field of marketing and project management. Sofía Isabel started their career as an intern at KVIA Channel 7, where they assisted the Assistant News Director with research for in-depth stories. Sofía Isabel then worked as a Project Management Intern at NFL Films and as an International Business Intern at FC Dallas, where they gained experience in customer databases, event planning, and social media management.
After that, Sofía worked as a Teaching Assistant at The University of Texas at Dallas, where they assisted undergraduate students in using video equipment and software. Sofía Isabel also managed inventory and records for the EMAC Program.
Sofía then transitioned into the role of Social Media Coordinator for Kapos Players, where they created content for various social media outlets, including blogs, Twitter, Facebook, and YouTube. Sofía Isabel also produced a weekly bilingual podcast and video shows.
Sofía Isabel further expanded their marketing skills as a Community Manager at NetFan, where they managed online communities and generated content for social media campaigns across multiple platforms.
Sofía's next position was at Barkley, where they worked as a Senior Project Manager. In this role, they executed project management responsibilities for multi-channel campaigns for Payless ShoeSource in Latin America and the Caribbean. Sofía Isabel managed communication with clients and vendors, coordinated brand assets, and conducted market research.
Sofía Isabel then joined Enhanced Marketing Solutions® as a Project Manager and later became the Marketing Director for the EMS-United Country division. In this role, they led and managed the division, collaborated with company leadership to align goals, created annual goals and vision, managed the budget and revenue, and executed branding and design projects. Sofía Isabel also led integrated marketing campaigns from strategic planning to execution and generated monthly reports.
Most recently, Sofía works as the Marketing Director - Enhanced Marketing Solutions at United Country Real Estate. Sofía Isabel leads and manages the Enhanced Marketing Solutions division and collaborates with company leadership to support overall goals. Sofía Isabel also creates annual goals and vision, manages the budget and revenue, and executes branding and design projects.
Overall, Sofía's experience showcases their expertise in marketing, project management, and strategic planning.
Sofía Isabel Chávez-Barroso holds a Master of Arts degree in Emerging Media and Communication, which they obtained from The University of Texas at Dallas between 2010 and 2012. Prior to that, they completed their Bachelor of Arts in Electronic Media and General Business at The University of Texas at El Paso from 2005 to 2010. For their high school education, Sofía earned a diploma from the American School of Torreon between 1991 and 2005.
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