Cris Gedda Westrell

Cris Gedda Westrell has a diverse and extensive work experience in the marketing and creative industry. Starting in 2008, Cris worked as an Associate Creative Director at ViTRO, where they were involved in developing brand, product, and marketing strategies for globally recognized accounts such as Ralph Lauren, ALDO, and Land Rover. In 2012, Cris joined Ahlstrand & Wållgren as an Associate Creative Director and contributed to successful campaigns for clients like Philips and GANT. From 2016 to 2023, they held multiple roles, including Founder, Chief Product Officer, and Chief Creative Officer at NewGlue, an innovative platform acquired by Eniro. As CEO, Cris played a crucial role in making professional branding and design accessible and affordable for new businesses. Additionally, Cris was a Member of SSE Business Lab, the top business incubator in the Nordics, from 2018 to 2020. Currently, Cris is the Head of Marketing & Brand at Eniro, the largest directory and search company in Northern Europe. In this role, they develop and execute effective marketing strategies to enhance brand awareness, customer acquisition, and overall business growth.

Cris Gedda Westrell's education history includes a period from 2006 to 2008 when they attended the Parsons School of Design - The New School. During this time, they pursued an Associate of Arts and Sciences (AAS) degree in Graphic Design. Prior to that, from 2003 to 2006, Cris attended Lund University and obtained a Bachelor of Arts (BA) degree in Business Administration and Marketing.