Tom Goodchild

Head Of Brand Effectiveness at Entain

Tom Goodchild has a diverse work experience in various industries. Tom most recently worked as the Head of Insight Implementation at Entain since January 2023. Before that, they served as the Head of Effectiveness at DAZN Group from June 2021 to January 2023. Prior to that, they were the Director of Effectiveness at Fuse from January 2019 to June 2021. From May 2018 to December 2018, they worked as an Associate Director - Data & Analytics at Gain Theory, and before that, they held the position of a Senior Manager - Data & Analytics at Gain Theory from November 2017 to April 2018. Tom also worked as a Project Manager at Gain Theory from May 2015 to October 2017. Tom's earlier experience includes roles at Starcom MediaVest Group as an Analytics Manager from April 2014 to April 2015, a Senior Analyst from October 2012 to March 2014, and an Analyst from November 2010 to September 2012. Tom started their career as a Retail Assistant at Kent Union from May 2008 to August 2010, and later worked as a Retail Assistant at Next Group PLC from September 2006 to March 2007.

Tom Goodchild attended the University of Kent from 2007 to 2010, where they obtained a degree in Economics.

Links

Previous companies

Gain Theory logo
DAZN logo
Starcom Worldwide logo

Timeline

  • Head Of Brand Effectiveness

    November 1, 2023 - present

  • Head Of Insight Implementation

    January, 2023

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