Juan Cruz, MBA, is an experienced professional in event management with a strong background in operations and logistics. Currently serving as Tradeshow Manager at Enterprise Events Group since February 2022, responsibilities include tradeshow management, design, budget development, and onsite management. With a long-standing tenure at the United States Soccer Federation since June 2009 as a Regional Referee, Juan officiates matches throughout California. Previous roles include Operations Manager and Operations Supervisor at GES - Global Experience Specialists, overseeing numerous annual events, and Domestic Freight Supervisor at Bond Manufacturing, where notable cost reductions were achieved. Educational credentials include an MBA from LSU Shreveport and dual bachelor's degrees in Business Administration from California State University - East Bay and San Francisco State University.
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