Fran Lawrence

VP, Partner Development, Distribution Integration at Entertainment Benefits Group, LLC

Fran Lawrence is the Vice President of Partner Development - Distribution Integration at EBG. Fran has worked at EBG since January 2019, coming to them with extensive experience working within the travel and tourism industries. Fran leads their partnership with AAA, offering their 58 million members online and in branch access to their robust portfolio of offerings.

Prior to EBG, Fran spent over 15 years at SeaWorld Parks and Entertainment representing 12 Theme parks in both Sales and Marketing roles. Her responsibilities included new business and growing existing accounts, strategic product development, developing and executing marketing plans and driving incremental revenue through special events sales. She spent the prior 8 years at SeaWorld working as an Animal Trainer providing educational presentations for guests. Fran began her Sales career working for Coca-Cola.

Fran graduated from Sheridan College in Ontario, Canada with a Hospitality Management Degree.

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Previous companies

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Timeline

  • VP, Partner Development, Distribution Integration

    Current role

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