Ruben Laguna

Ruben Laguna is a seasoned sales professional with extensive experience in the enterprise applications sector. Currently serving as Sr. Director of Sales at Epicor since January 2012, Ruben leads a team of Customer Account Managers across North America. Previous roles include Senior Managing Partner at Seidor, overseeing SAP Software and Services revenue in Mexico and Central America, and various positions at SAP, where responsibilities included driving new license revenue and penetrating competitor accounts. Ruben’s career also includes significant contributions at Infor, KPMG, and Oracle, where foundational skills in sales and account management were developed. Ruben holds an MBA in International Business from Tecnológico de Monterrey and a Bachelor of Commerce in Marketing from Universidad Tecnológica de México.