Gregg R.

Senior Director, Programmatic Curation & Demand Partnerships at Equativ

Gregg R. has a diverse work experience spanning over two decades. Gregg is currently working at Equativ as the Senior Director of Demand Partnerships for Retail Media. Prior to this, they were the Head of Global Demand Partnerships at the same company. In their previous roles, Gregg R. has worked as a Business Advisor at BidMind, VP of Programmatic & Business Development at eHealthcare Solutions, and as an Enterprise Sales Solutions Advisory at aqfer.

Additionally, Gregg R. has held key positions at Medicx Health, where they built the Advanced TV/OTT advertising business and led the commercialization strategy for Advanced Advertising products. Gregg has also worked at Sizmek by Amazon as a Senior Manager of Product Marketing & Management, NBCUniversal Media as a Senior Manager of Ad Product Development & Integration, and a4 Advertising as a Director of Product Development and Advanced Advertising. Overall, Gregg R. has extensive experience in the digital media and advertising industry.

Gregg R. obtained a Bachelor of Arts degree in Communication Arts, Media Studies (TV Broadcasting) from Hofstra University. Gregg also completed their Regents degree in Liberal Arts and Sciences/Liberal Studies from Chaminade High School.

In terms of certifications, Gregg R. obtained a PMP® certification from PMILIC in 2018. Gregg also obtained various certifications including Connected TV Masterclass Certification from SpotX in May 2021, Certified Scrum Product Owner (CSPO) from Scrum Alliance in February 2021, Edge Academy Certified: Marketing Foundations from The Trade Desk in January 2021, Edge Academy Certified: Data-Driven Planning from The Trade Desk in July 2020, and IAB Digital Ad Operations Certification from IAB in January 2018. Gregg R. also holds additional certifications such as DFP Premium Publisher University from DoubleClick and Digital Fundamentals from IAB, although the specific dates of completion are not provided.

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aqfer logo
eHealthCare Solutions logo
Medicx Health logo
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