Xavier Rigal

Xavier Rigal is a seasoned professional with a strong background in demand operations and product management within the digital advertising industry. Currently serving as Demand Operations Manager at Equativ, Xavier focuses on driving technical relationships with demand partners and enhancing Open RTB connections. Previous roles include Product Manager and Trading & Optimization Manager at RhythmOne France, where Xavier supported product development and optimized campaign performance. Earlier experience as an International Programmatic Media Trader at AFFIPERF and as a consultant in various marketing and optimization roles has equipped Xavier with a comprehensive understanding of programmatic buying and digital strategy. Educational qualifications include degrees from Burgundy School of Business and Université Jean Monnet Saint-Etienne, among others, emphasizing a strong foundation in accounting and business management.