Gustavo García-Mansilla

Gustavo García-Mansilla is an experienced professional in marketing and education, currently serving as the Business Liaison Director and Executive Director of the Master in Marketing and Digital Media at ESCP Business School since November 2019. In addition to these roles, Gustavo is an Affiliate Professor specializing in Marketing, Innovation, Decision Making, and Pricing. As Managing Partner at KNEW Consultoría y Mentoring, Gustavo provides consulting and training services to enhance business performance. In academia, Gustavo holds positions as a Guest Professor at Universidad Carlos III de Madrid and as a Lecturer at the University of Navarra, where responsibilities also include directing the Executive Media MBA program. Additional teaching roles have been held at various institutions, including Universidad Francisco de Vitoria, IESE Business School, and IPADE Business School. Prior experience includes leadership positions at Condé Nast and Grupo Planeta, focusing on media management and marketing strategy across various regions. Gustavo holds a PhD in Media Management and has completed multiple advanced studies in General Management and Digital Transformation.