Viktorija Nikitina

Viktorija Nikitina is an accomplished marketing and communications professional with extensive experience in higher education. Currently serving as Senior PR and Communications Manager at ESCP Business School since May 2016, Viktorija has successfully planned and executed marketing, recruitment, and admissions strategies for MSc and MBA programs, while managing market research and media strategies. Previous roles at ESCP include Marketing and Recruitment Manager, where Viktorija oversaw several specialized master programs, and Admissions and Recruitment Coordinator for multiple courses. Prior to ESCP, Viktorija worked as a Marketing Assistant at London Metropolitan University, focusing on CRM management, campaign analysis, and event coordination. An educational background includes a Master of Science in Management with Marketing from Birkbeck, University of London, and a Bachelor's degree in Advertising and Marketing Communications from London Metropolitan University.