Rob Dickens

Rob Dickens is an accomplished marketing and strategy professional currently serving as Managing Partner and Group Strategy Director at EssenceMediacom since April 2023, focusing on the North America strategy for adidas and Indeed, while also specializing in Generative AI capabilities and creative innovation. Prior experience at MediaCom from September 2014 to April 2023 involved leading media and communication strategies for global brands with significant ad spend across multiple markets, driving successful product launches, and contributing to award-winning campaigns. Rob also founded Bloc Collective, an innovative canned cocktail company, from August 2020 to July 2022, and held various strategic roles at MediaCom Australia and Universal McCann earlier in the career. Education was completed at Takapuna Grammar School from 2000 to 2004.