Marie Chenailler-Maurice

Marie Chenailler-Maurice is a seasoned marketing professional with extensive expertise in CRM and customer experience. Currently serving as the CRM & Customer Experience Director at Etam, Marie is responsible for the development and execution of international CRM strategies and managing customer service initiatives in France and Switzerland. Previous roles include Digital Acquisition & Partnership Consultant at Western Union and Marketing & Ecommerce Director at Domaine de l'Ours Bleu. Throughout the career, Marie has held senior positions at notable companies such as Visa, Seraphine, and Arcadia Group Ltd, focusing on digital marketing, customer insights, and multichannel marketing strategies across various industries. Marie holds a Master’s degree in Management with a specialization in Marketing and a postgraduate degree from Université Paris Dauphine.