Daniela Grotteria

Daniela Grotteria is an experienced professional specializing in digital and omnichannel management, currently serving as Digital & Omnichannel Manager at Etro since February 2023. Prior to this role, Grotteria held various positions at TRUSSARDI, including Digital & Omnichannel Project Manager and IT Retail, Digital & Finance Lead, from November 2019 to March 2023. Grotteria's prior experience includes positions at Prada Group as Retail and Marketplace Demand Manager, Accenture Italia as Business Process Analyst, and The HEINEKEN Company as S&OP Coordinator and Demand Planner. Grotteria also worked as a Business Analyst at Contesti srl and has made contributions to academic conferences such as ICAMES and I3M. Grotteria holds a master's degree in Management Engineering from the University of Calabria and has pursued additional education in trading and language studies.