Selin Erdem

Selin Erdem is a Senior Research Analyst at Euromonitor International, with a diverse background in brand management and marketing. At Euromonitor, Selin has conducted extensive research across various industries and countries, including the snacks industry in Belgium and the mobility sector in Turkey. Prior experience includes serving as Assistant Brand Manager for Nescafé at Nestlé, where Selin led successful marketing campaigns and managed cross-functional teams amidst significant economic challenges in Turkey. At Danone, Selin oversaw branding activities for the Sırma brand and coordinated extensive marketing initiatives. Early career experiences include roles in market research and financial institutions, complemented by internships at prestigious firms such as Ernst & Young. Selin holds a Bachelor's degree in Economics from Koç University and has a foundation in economics from Université Paris Dauphine - PSL and Özel Notre Dame de Sion Fransız Lisesi.