Franchesca Zanelli

Customer & Market Intelligence Team Lead at Europa-Park

Franchesca Zanelli is an experienced professional in customer and market intelligence, currently serving as the Customer & Market Intelligence Team Lead at Europa-Park since August 2019. In this role, Franchesca leads Business Intelligence activities, focusing on data collection and analysis to support strategic corporate decisions. Previously, Franchesca managed customer data projects, overseeing substantial annual budgets and leading a team of contractors. Prior to Europa-Park, Franchesca held various marketing management roles at Sixt rent a car and had earlier experiences with companies such as SAP and Mattel. Franchesca has a solid educational background, including a Master of Management from EDHEC Business School and a Bachelor's degree in Business Administration from the same institution.

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Europa-Park

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Over 100 attractions and fabulous shows, 13 roller coasters, and 15 European themed areas exceed even the wildest expectations. Whether with family or friends, you will enjoy special moments and unwind far from your daily routine. Situated in the culturally rich and scenic border region where Germany, France, and Switzerland meet, the largest seasonal amusement park in the world awaits you with endless superlatives. As a real crowd-puller with great innovative strength, it casts a spell of more than 5.6 million visitors per year. Regardless of the time of year, there is a variety of changing highlights that make any visit a real experience. Whether live events, entertainment, or as a popular event location for large media productions, Europa-Park is a successful family company that stands for far more than enormous leisure time enjoyment. Europa-Park just recently received the TOP Job Award as playing an important role as an employer within the region. If you count passion, emotions, having fun when working with people, commitment and flexibility as part of your ideal work life then we are happy to give you more information about our job opportunities at Europa-Park.


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Headquarters

Rust, Germany

Employees

1,001-5,000

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