Mike Pedley

Mike Pedley is an experienced educator and leader with a diverse background in marketing and organizational management. Currently serving as a Visiting Lecturer at European University Viadrina, Pedley's professional journey includes a long tenure as a Group Scout Leader for the Scout Association since 2009 and a significant academic role as a Senior Lecturer in Marketing Strategy and International Marketing at Manchester Metropolitan University Business School from 1989 to 2008. Additionally, Pedley held the position of Commercial Director at Raleigh Industries Limited - TI from 1970 to 1980. Pedley earned an MBA from Cranfield School of Management between 1980 and 1981, contributing to a well-rounded expertise in both practical and theoretical aspects of marketing.