Hanna Bogoiavlenska is a marketing professional with extensive experience in customer relationship management and product management within mobile platforms. Currently serving as a Product Manager at Аптека АНЦ since May 2023, Hanna has also held the position of Customer Relationship Management Specialist at EVA drogerie retail chain since September 2019. Responsibilities include developing and optimizing marketing strategies across multiple channels, analyzing campaign performance, and enhancing customer lifecycle management. Prior roles include Head of Loyalty Program at Varus, where Hanna focused on digital communication strategies, and Marketing Manager at Confetti, responsible for promotional strategy and assortment optimization. Hanna began the marketing career as a BTL-manager at FRIENDS' TIME, building targeted communication strategies. Educational background includes a degree in Marketing from Oles Honchar Dnipropetrovsk National University.
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