Teja Rao has been working in the tech industry since 2008. Teja'sfirst role was as a Programmer Analyst at Cognizant Technology Solutions, where they worked on developing and maintaining the online website for client Blockbuster, and was in charge of testing and technical bug fixing. Teja used C# and SQL for database management and conducted A/B testing and regression testing during the release of new functionality. In 2012, they joined Madvertise Mobile Advertising as an Ad Operations, where they were responsible for campaign management, ad trafficking and delivery to ensure margin and revenue targets. Teja also worked with BI for performance optimization to hit client goals. In 2014, they moved to Pocket Media as a Mobile Media Buyer, where they were responsible for setting up the media buying department and optimizing publisher, channel, and creative to minimize overall costs and maximize client acquisition, sales, lead generation, and sign-ups on global campaigns. In 2015, they joined Greenhouse as a Programmatic Buying Specialist. Finally, in 2019, they became Director of Customer Success EMEA at Everflow - Partner Marketing Platform, where they had previously held the roles of Senior Customer Success Manager and Customer Success Manager.
Teja Rao obtained a Bachelor of Technology (B.Tech.) in Electrical, Electronics and Communications Engineering from the Vellore Institute of Technology in 2008. Following this, they earned a Master of Business Administration (MBA) with a European-Asian Focus from The Berlin School of Economics and Law in 2011. In 2016, Rao obtained an AppNexus Platform Certificate: Buy-Side Essentials from AppNexus and in 2018 they obtained a DV360 from Google.
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