TP

Troy Petrunoff

Senior Manager - Retention & Lifecycle Marketing at Every Man Jack

Troy Petrunoff has over six years of experience in marketing and lifecycle management. In 2021, they began working as Senior Manager - Retention & Lifecycle Marketing at Every Man Jack. Previously, they were the Director of Lifecycle Marketing at Lensabl from 2019-2021 and the Director of Marketing at AngelHack from 2015-2019. Additionally, they were the Marketing Manager at AngelHack from 2015-2019 and the Marketing Coordinator at VSP Global from 2014-2015. At Every Man Jack, they leveraged email, SMS, the Shopify ecosystem, and subscription to grow customer LTV. At Lensabl, they developed customer retention strategy, primarily by launching and scaling email and SMS channels. At AngelHack, they led the marketing strategy around the Global Hackathon Series and the HACKcelerator program. At VSP Global, they created content for and managed internal sales communication channels.

Troy Petrunoff obtained a Bachelor of Arts (BA) degree in Public Relations from California State University-Sacramento in 2013. In 2018, they obtained an Email Marketing Certification from HubSpot.

Links

Previous companies

AngelHack logo
Lensabl logo

Timeline

  • Senior Manager - Retention & Lifecycle Marketing

    December, 2022 - present

  • Retention & Lifecycle Marketing Manager

    March, 2021