Eric Goldman

Product and Content Marketing Manager at Evisions

Eric Goldman has a comprehensive work experience in marketing and communications. Eric started their career at J&J Electronics as a Marketing Assistant, where they handled data input, reports, presentations, and market research. Eric then moved on to become a Marketing Communications Specialist at the same company, taking on responsibilities such as managing launch collateral projects, creating sales and web content, and collaborating with various teams to ensure accuracy.

Afterwards, Eric worked as a Marketing Specialist at Scantron, where they managed projects and campaigns for Education Data Solutions product lines. Eric'sresponsibilities included overseeing marketing campaigns, writing and editing marketing materials, tracking ROI, and providing guidance to lead generation specialists.

Eric then joined Epicor Software as a Senior Marketing Programs Specialist, where they worked on developing and executing marketing programs.

Currently, Eric is employed at Evisions as a Product and Content Marketing Manager. Eric focuses on the higher education market, brand positioning, and messaging development. Eric is responsible for creating and distributing content to enhance market awareness and support revenue growth. Prior to this role, they also served as a Marketing Manager and Marketing Communications Specialist at Evisions.

Throughout their career, Eric has demonstrated their expertise in marketing strategy, content creation, brand management, and collaboration with cross-functional teams.

Eric Goldman earned a Bachelor of Arts degree in Communication from the University of the Pacific, attending from 1993 to 1997. Later on, they pursued a Master of Business Administration degree in Marketing from Keller Graduate School of Management of DeVry University, from 2002 to 2003. In addition to their formal education, Eric has obtained several certifications, including Google Analytics Essential Training from LinkedIn in February 2018, Email Marketing, Content Marketing, and Inbound Methodology from HubSpot Academy in July and June 2017 respectively.

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Previous companies

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Timeline

  • Product and Content Marketing Manager

    April, 2022 - present

  • Marketing Manager

    January, 2019

  • Marketing Communications Specialist

    September, 2017

  • Sr. Marketing Associate

    January, 2016